Ella EVC Scalp and Hair Shampoo is a premium hair care formulation engineered around the principle of “scalp anti-aging.” It is distinguished by its core concept, which transcends primary cleansing functions to address the physiological processes of scalp senescence. The product is predicated on the scientific understanding that the scalp, like facial skin, requires targeted intervention to mitigate age-related and environmental degradation.
1. Core Bioactive Ingredient: Ethyl Vitamin C (EVC) The product’s nomenclature, “EVC,” refers to its principal active ingredient, Ethyl Vitamin C (3-O-Ethyl Ascorbic Acid). This is a highly stabilized Vitamin C derivative engineered for enhanced chemical stability and superior cutaneous penetration.
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Collagen Synthesis: This ingredient is formulated to stimulate collagen synthesis within the dermal layer of the scalp, thereby improving its viscoelasticity and reinforcing the follicular anchor.
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Antioxidant Efficacy: Its potent antioxidant properties serve to counteract oxidative stress induced by ultraviolet (UV) radiation and environmental pollutants, thus mitigating premature scalp senescence.
2. Classification as a Functional Cosmetic The shampoo is officially classified as a “Functional Cosmetic for the Alleviation of Hair Loss Symptoms” by the South Korean Ministry of Food and Drug Safety (MFDS). This designation confirms its inclusion of specific active ingredients recognized for their supportive role in hair loss care.
3. Clinically Substantiated Efficacy The product’s efficacy is not merely theoretical but has been substantiated through in-vivo clinical studies conducted by an accredited research organization. Statistically significant improvements were observed in key dermatological parameters, including:
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Scalp elasticity
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Scalp hydration (moisture content)
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Scalp antioxidant capacity (a measure of anti-aging)
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Reduction in the quantity of shed hairs (trichogram analysis)
4. Incorporation of a Proprietary Patented Ingredient In addition to Ethyl Vitamin C, the formula incorporates EVC-BIOME™, a proprietary patented compound developed by Ella. This complex is designed to help modulate and balance the scalp’s microbiome, thereby fostering a healthy and resilient cutaneous ecosystem.
5. Hypoallergenic Formulation and Safety Profile The product is engineered with safety and tolerability as primary considerations.
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It is formulated with a slightly acidic pH (5.5-6.5), which is congruent with the scalp’s natural hydrolipidic film.
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It has completed dermatological safety evaluations, confirming its low-irritation potential and suitability for sensitive scalp conditions.
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The formulation is free from 19 specified compounds of concern, including sulfate-based surfactants and silicones.
